Articles

What Investors Mean by “Fundability”
Conceptual flat illustration showing a startup financial model spreadsheet transforming into a roadmap. Includes icons representing revenue, expenses, cash flow, and pro forma statements flowing into a growth path or arrow. Modern, flat design, bright colors (blue, green, yellow), clean startup aesthetic, isometric element
Conceptual flat illustration showing a startup financial model spreadsheet transforming into a roadmap. Includes icons representing revenue, expenses, cash flow, and pro forma statements flowing into a growth path or arrow. Modern, flat design, bright colors (blue, green, yellow), clean startup aesthetic, isometric element
What is a Startup Financial Model, and Do You Need One?
A clean, modern flat vector illustration of a magnifying glass focusing on financial charts and graphs — simple bar and line charts showing growth and cost patterns. Around the magnifying glass are subtle icons representing team, product, and customers. Minimalist, startup-style design with bright blues, greens, and yellows on a light background
A clean, modern flat vector illustration of a magnifying glass focusing on financial charts and graphs — simple bar and line charts showing growth and cost patterns. Around the magnifying glass are subtle icons representing team, product, and customers. Minimalist, startup-style design with bright blues, greens, and yellows on a light background
What Investors Really Look for in Your Startup Financial Forecast (and What Raises Red Flags)
Flat vector illustration comparing two paths of growth: on the left, a large funnel narrowing toward a small target (representing top-down); on the right, a small set of building blocks or steps growing upward to a larger target (representing bottom-up). Clean, minimal design with startup-style colors (blue, green, yellow). Light background, no text, no labels.
Flat vector illustration comparing two paths of growth: on the left, a large funnel narrowing toward a small target (representing top-down); on the right, a small set of building blocks or steps growing upward to a larger target (representing bottom-up). Clean, minimal design with startup-style colors (blue, green, yellow). Light background, no text, no labels.
Top-Down vs. Bottom-Up Sales Forecasting: How Startup Founders Should Build Revenue Projections in a Financial Model
A minimalistic illustration showing two business people standing on opposite sides of a signpost with two arrows pointing in different directions. One arrow is labeled “Facts” and the other “Myths.” The man and woman are thoughtfully looking at the sign, appearing to consider which direction to choose. The background is simple and uncluttered, with a few small clouds in the sky and a neutral backdrop
A minimalistic illustration showing two business people standing on opposite sides of a signpost with two arrows pointing in different directions. One arrow is labeled “Facts” and the other “Myths.” The man and woman are thoughtfully looking at the sign, appearing to consider which direction to choose. The background is simple and uncluttered, with a few small clouds in the sky and a neutral backdrop
6 Fundraising Myths Every Startup Founder Needs to Stop Believing

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Ready to build your investor-ready forecast?
Start modeling your path to growth today.

Get Started Risk-Free

Ready to build your investor-ready forecast?
Start modeling your path to growth today.

Get Started Risk-Free

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PRODUCTS

The SV Model

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Coaching

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RESOURCES

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Support

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Blog

See the latest articles

LEGAL

Terms

Terms of service

Privacy

Privacy policy

License

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Copyright © 2025 Startup Virtue, LLC. All rights reserved.